ST. IVES, Cambridgeshire — Santa goes from festive favorite to foul-mouthed scoundrel as he apparently tries to evacuate a building after smoke alarms go off.

The Santa, whose human alias has not been revealed, had been in his grotto at a family event in St Ives, Cambridgeshire, when fire alarms were activated by smoke from another event nearby.

Parents said the festive favorite had then “ripped off his hat and beard” and “used the most vile language” — shocking the dozens of children who had been waiting to meet him.

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